Tag: growing your business

  • Your business has a bra hooked to its claw, but that’s OK

    There is a family of owls that lives on our property in the high branches of a few 100-year-old eucalyptus trees. On one of those branches in one of those trees you can spy an owl perched majestically facing the sunset. Watching the sunset has always been a habit of ours. Especially if we are…

  • The underused formula to getting all the clients you can handle

    When I was single I was on a quest to date a certain number of men. I wasn’t collecting notches on my bedpost or anything but I saw way too many of my friends meet, marry and then hate the wrong person. I instinctively knew that it was easy to get lulled into the perceived…

  • How I replaced my day job for the price of a couple of beers

    The short story is I unleashed the inner frickin’ awesomeness, gave everyone the virtual finger and plowed through all the negative talk like a horny gorilla that just spotted its mate. The long story is it took a lot of work to get rid of the fears holding me back and to develop the strength…

  • Who are you? Why you need to define your business

    Even in a town known for its free thinking ways, the guy in stars and stripes hot pants riding a tall bike down the street in San Francisco stood out. He was as big as Thor, his flowing blond hair brushing across his shirtless back. Besides the hot pants he wore round, purple-lensed glasses and a wide grin. Whether it was drugs,…

  • How to attract clients you want to work with

    “You need to change your website so that it appeals to everyone.” That’s what a friend once told me when I was asking for suggestions about what was good and bad about my business. My retort was “Why?” She just shook her head like I was some clueless child. The thing she didn’t understand is…

  • Are you generic or name brand?

    In this economy, no matter how well I am doing financially when I shop I shop for bargains. On everything. The exceptions being, cheese and chocolate–sometimes you just get what you pay for and cheese and chocolate are worth paying for. My kids on the other hand are seriously brand conscious. Although I never realized…

  • The truth about passive income

    For many, many years now, I’ve been studying money. (Have I mentioned I have always been a bad student?) Specifically, I’ve studied business. But only in the sense of the whole “Get Rich Quick” theme. What I’ve learned about money and business is that the best way to make it–unless you are doing something you…

  • Taking the first step to business growth

    There is a picture hanging above the mantel of my fireplace. I stare at it while I work. But I don’t really see it. I mean I used to see it all the time, but now I look at it but don’t see it. That sounds really weird but there really is a difference. The…

  • How to track your website visitors

    Traffic is essential to any retail site. But do you know where your traffic is coming from? Do you know who is visiting your site? Knowing your website visitor is knowing your customer. So find out a little about your website visitors. The easiest way to go about this is Google Analytics. Visit Google Analytics…