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Why you need a business blog
Your website provides the world with all the necessary information about your business and your products. Yet everyone is telling you you need a business blog. You ask ‘Why?’ I say, because you need a ‘voice.’ Not necessarily you but your business and no one can get a sense of that voice by just…
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Are you ready to get your business going?
In this economy businesses tend to think of cutting costs. The first thing some business owners think of throwing out is marketing. Big mistake. There are many ways to market your business in an affordable way. Perhaps the easiest of these ways is the press release. Whether you are an online business or offline business…
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Creating an affordable public relations campaign
I’ve expressed before, my thoughts on how not everyone is qualified to manage their own public relations. I still stand by that when it comes to just putting your best “writer” in charge and letting them go. Successfully managing your public relations campaign takes more than just someone who can string words together and make…