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How to use the Hunger Games craze to market your business
Have you seen Hunger Games? I have not but I know scores of people who are waiting in line to see the movie. Amazing the effect this story has on people. I’m not going to talk to you about Hunger Games though. Well I am a little bit. But only in how it affects your…
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Burn that bridge baby: Why holding onto your job is the wrong move
Depending what generation you were brought up in, you may have been taught that the best path in life is to secure a great job, keep your nose to the grindstone and stay there until you retire. If you were brought up in a middle class household maybe you were told to get into a…
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Why you should resolve to never make another resolution
Do you ever get sick of the question, “What’s your New Year’s resolution?” Or how about the alternate “What are your business goals for the new year?” Honestly I think that this topic should be on your mind throughout the year. I mean really, do you just revisit your business goals once a year? Actually,…
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How to attract clients you want to work with
“You need to change your website so that it appeals to everyone.” That’s what a friend once told me when I was asking for suggestions about what was good and bad about my business. My retort was “Why?” She just shook her head like I was some clueless child. The thing she didn’t understand is…
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Are you generic or name brand?
In this economy, no matter how well I am doing financially when I shop I shop for bargains. On everything. The exceptions being, cheese and chocolate–sometimes you just get what you pay for and cheese and chocolate are worth paying for. My kids on the other hand are seriously brand conscious. Although I never realized…
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True confessions of success
I just finished reading a terrific post by a guy I totally love, Mars Dorian. I am so totally glad you are back Mars! Anyway, he wrote a post on showing your vulnerable side and how this can totally benefit your business. I’ve never been one to show fake successful stats or to show only…
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Are you sharing your news?
By Shelly Cone Do you remember those days when you were just a kid coming home from school full of stories to tell and your mom would offer you a freshly-made cookie, sit down and ask about your day? Yeah, I don’t know what I’m talking about, I didn’t have that mom either. But I…
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The truth about passive income
For many, many years now, I’ve been studying money. (Have I mentioned I have always been a bad student?) Specifically, I’ve studied business. But only in the sense of the whole “Get Rich Quick” theme. What I’ve learned about money and business is that the best way to make it–unless you are doing something you…
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You know more than you know; use that to make money
When you start looking outside your regular job for all those little ways to make a buck or when you start looking for the possibilities available to you if you were to leave your job altogether one of the things you will often hear is that you can make money by sharing your knowledge. That’s…
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Taking the first step to business growth
There is a picture hanging above the mantel of my fireplace. I stare at it while I work. But I don’t really see it. I mean I used to see it all the time, but now I look at it but don’t see it. That sounds really weird but there really is a difference. The…